Strategic Horizons Consulting, Kenneth Collins Positioning Isn’t About Being Better – It’s About Being Different Let’s cut through the fluff: being “better” than your competition isn’t enough. Why? Because better is subjective – and it usually sounds the same to your customers. “Better service” – heard it. “More... Competitive Edge Differentiation Market Positioning Small Business Jun 20, 2025
Strategic Horizons Consulting, Kenneth Collins Your Customers Know More Than You Think – You Just Haven’t Asked Them Most business owners don’t realize they’re sitting on a gold mine of insight — their customers . You don’t need a six-figure research budget or a fancy agency. You just need to ask better questions. S... Business Growth Customer Research Feedback Loops Market Positioning Small Business Jun 18, 2025
Strategic Horizons Consulting, Kenneth Collins Thinking About Selling Your Business? Here’s Why You Should Start Exit Planning Now If you're like most small business owners, you've poured years — maybe decades — into building your business. You’ve worked long hours, solved tough problems, and created something you're proud of. Bu... Business Exit Planning Business Strategy Retirement Planning Selling a Business Small Business May 27, 2025
